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For the product presentation of the new BMW XM at the “Largo di Como”, BMW needed a suitable showroom. In cooperation with Zeeh Design, a leading trade fair construction company from Germany, a pop-up showroom was created on Lake Como in a very short time using our Storey system.
The Storey system with 4m side height was used for 2 years in a row for this pop-up showroom.
- AreaCooperate Event
- PlaceComosee (IT)
- ProductStorey “Cube” system with 4m side height, upstream facade system
- Tent area75 m2
- Assembly time1.5 days
- Disassembly time1 day
Gallery
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