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BMW

For the product presentation of the new BMW XM at the “Largo di Como”, BMW needed a suitable showroom. In cooperation with Zeeh Design, a leading trade fair construction company from Germany, a pop-up showroom was created on Lake Como in a very short time using our Storey system.

The Storey system with 4m side height was used for 2 years in a row for this pop-up showroom.

  • AreaCooperate Event
  • PlaceComosee (IT)
  • ProductStorey “Cube” system with 4m side height, upstream facade system
  • Tent area75 m2
  • Assembly time1.5 days
  • Disassembly time1 day

Gallery

(DE) Framewert Stocksystem mit Fassadensystem - vollflächiges Branding für BMW in Como Italien (EN) Framewert Multilevel room concept with facade and full covered branding for BMW at Como in Italy
(DE) Framewert Stocksystem mit fester Fassade für BMW in Como Italien (EN) Framewert Multilevel room concept with hard wall facade for BMW at Como in Italy
(DE) Framewert Stocksystem mit Fassadensystem - vollflächiges Branding für BMW in Como Italien (EN) Framewert Multilevel room concept with facade and full covered branding for BMW at Como in Italy
(DE) Framewert Stocksystem mit Fassadensystem für BMW in Como Italien (EN) Framewert Multilevel room concept with facade for BMW at Como in Italy
(DE) Framewert Multilevel Raumkonzept + Framewert höhenverstellbares Bodensystem (EN) Framewert multilevel room concept and Framewert height-adjustable floor system

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